Halo are proud to sponsor the next Bristol Skillswap - Responsive Web Design, on 11th June at Hamilton House.
Mobile and tablet technology is now a significant enough medium that we cannot ignore those users' experience. What are the best practices for designing and implementing sites that respond to the spectrum of viewing devices we use to consume the web?
Last Friday, I hopped on the train to Foggy London town to go to the Secret 7" launch party at Mother.
Secret 7", for those of you who aren't aware, is a fantastic charity exhibition for Art Against Knives, run by Talenthouse Creative.
This is what they say about it in their own words:
Advertising for Valentines day is often crap and pointless. In 2006 however, Wonderbra actually did a press campaign that is worth a look if you missed it the first time around. I'm of an age where Wonderbra blew my mind when it launched and this campaign still makes me smile.
British creative team Rob and Joe have produced an infographic outlining the inspirations behind names of advertising agencies around the world. We’re given a mind map of agencies based on the names of founders, place names, alpha numeric attributes, physical or metaphysical attributes, inanimate objects, living things and abstract concepts. It looks cool.
Visonlab, an optometrist company in Spain, have run “Small Print”, a print advertising campaign reminding readers how important it is to have good eyes for reading small print. “Software Terms” and “Lease Contract” are presented with reading glasses revealing disturbing details. The tag reads: “Prescription glasses from 39 euro”.
I love stuff like this. The work of very clever, creative people. Makes you proud to be in advertising. Unlike the recent John Lewis Christmas ad, which gets on my nerves.
Words fail me. Actually, no they don't - this must be among the most honest campaigns ever created. Rather than ignore the elephant in the room, Playboy go straight for the jugular with a beautifully executed press campaign that takes an almost Ronseal approach to the subject matter.
Is the line clever? Not really, you could argue it's unnecessary, but you can't ignore the genius on display here.
There's also too many treatments, but when you're on a roll, sometimes it's hard to know when to stop...
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